Hi, I’m Mackenzie.

I’m a multi-channel marketer who builds engaged audiences and connects customers with solutions they need.

My Approach

Customer experience

With a passion for great user experiences, I craft marketing strategies that not only drive growth but also help organizations solve complex problems. For me, marketing isn’t just about promotion—it’s about making a real impact by connecting people with solutions that add value to their everyday lives.

Content focus

I’ve found that creating high-quality, informative content is the foundation of any great marketing effort. Compelling narratives that resonate with customers and provide actionable solutions to their current problems drives meaningful engagement. Connecting with your customers across multiple touch points in the buyer journey is the key to growth.

  • Collaborative leader

    Sales enablement, technical SMEs, agency partnerships, and people management

  • Brand and website

    5+ years managing and owning Think Company’s brand and website

  • 10+ Years of marketing experience

    The last 5 years in B2B technology consulting services

Content marketing

From thought leadership to actionable, value-driven content that enables ICPs—content driven marketing fuels the funnel at all stages of your buyer’s journey. >>>

Experience

Lead generation


Sales enablement, lead magnets, ABM, email, PPC and SEM lead generation tactics are key to the continued growth of any organization. A collaborative relationship across sales and marketing ensures a healthy pipeline. >>>

Omnichannel campaigns

Utilizing multiple channels and touch points helps you meet customers where they are. By leveraging value-driven content, data-driven testing, and continuous iteration, a strong nurture program can drive customer acquisition while strengthening retention. >>>

Paid social & SEM

Essential for driving targeted traffic, boosting brand awareness, and accelerating conversions. SEM captures high-intent searches, while paid social engages specific audiences. Together, they optimize reach, performance, and ROI. >>>

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What colleagues are saying

"Mackenzie is a natural leader who finds ways to become a critical contributor in whatever environment she's in, applying her well-honed capabilities in ways that support a team's needs."

Dan Busey, Marketing & Product Strategy Leadership

"Not only is she an expert at her craft, she's also highly skilled in consultancy, breaking things down to work efficiently with anyone she works with. Mackenzie has always been relentless in her follow-through and makes sure her team feels supported and prepared for anything"

Sarah Kula, Brand Creative & Graphic Designer

Get in Touch!

I’m always looking to connect with like-minded marketers, UXers, and business development professionals.